Details
Technological Know-how, Organizational Capabilities, And Strategic Management: Business Strategy And Enterprise Development In Competitive Environments
238,00 € |
|
Verlag: | World Scientific Publishing |
Format: | |
Veröffentl.: | 10.09.2008 |
ISBN/EAN: | 9789812834478 |
Sprache: | englisch |
Anzahl Seiten: | 328 |
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Beschreibungen
This book explores factors which impact the viability and growth of business enterprises. In particular, the role of entrepreneurship, organizational learning, and business strategy - including licensing strategy - are considered in some detail. It presents fundamental thinking about business organization and provides the conceptual framework that scholars need to understand complex business organization, managerial processes, and competitive strategy.
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